Privacy policy

Privacy Policy

This Privacy Policy explains how Shewear ("we", "us", or "our") collects, uses, and protects your personal data when you visit or make a purchase from sheweartops.com (the "Site").

We are based in the Netherlands and comply with the General Data Protection Regulation (GDPR), the UK GDPR, the California Consumer Privacy Act (CCPA/CPRA), and the Australian Privacy Act 1988.

1. Who We Are
Shewear is a sole proprietorship registered with the Dutch Chamber of Commerce (KvK). For privacy-related matters, you can contact us at:

Shewear Support
info@sheweartops.com

2. Personal Data We Collect
We collect the following types of personal data:

  • Name

  • Shipping and billing address

  • Email address

  • Phone number (optional)

  • Payment information (processed securely via third-party providers)

  • IP address, device type, browser, and cookies

  • Order history and browsing behavior

We also collect information when you:

  • Contact us for support

  • Subscribe to newsletters

  • Interact with our ads or website content

3. Legal Bases for Processing (EU/UK GDPR)
We process your data on the following legal bases:

  • Contractual necessity (e.g., to fulfill orders)

  • Legal obligation (e.g., tax records)

  • Legitimate interest (e.g., fraud prevention, marketing analytics)

  • Consent (e.g., newsletter signup, optional cookies)

4. How We Use Your Information
We use your personal data to:

  • Process and fulfill your orders

  • Provide customer service

  • Send service-related emails and updates

  • Prevent fraud

  • Improve the Site and personalize your experience

  • Conduct analytics and optimize ads

5. Sharing Your Data
We only share your data with trusted service providers who help us operate our business, including:

  • Shopify (store platform)

  • Payment providers (e.g., Stripe, PayPal)

  • Logistics and shipping partners

  • Marketing & analytics platforms (e.g., Google Analytics, Meta Ads)

We never sell your data.

Some providers are based outside the EU. When data is transferred internationally, we ensure appropriate safeguards (such as Standard Contractual Clauses) are in place.

6. Your Rights
Depending on your jurisdiction, you may have the right to:

  • Access your data

  • Correct inaccuracies

  • Delete your data

  • Object to or restrict processing

  • Data portability

  • Withdraw consent at any time

  • Lodge a complaint with a data protection authority

To exercise your rights, contact us at info@sheweartops.com.

7. California Consumer Rights (CCPA/CPRA)
If you are a California resident, you also have the right to:

  • Know what personal information we collect and why

  • Request access to or deletion of your data

  • Opt out of data "sale" (we do not sell data)

  • Non-discrimination for exercising your rights

To make a request, email: info@sheweartops.com

8. Australian Consumer Rights
If you are located in Australia:

  • You may request access to or correction of your data

  • You may lodge a complaint with the Office of the Australian Information Commissioner (OAIC)

  • We may transfer data internationally and will take reasonable steps to protect it

9. Cookies & Tracking Technologies
We use cookies to:

  • Remember preferences

  • Analyze traffic and behavior

  • Personalize content and ads

You can manage cookie preferences in your browser or via the cookie banner (if available).

10. Data Retention
We retain personal data only as long as necessary for the purposes it was collected, including legal and tax obligations. Order data is typically retained for 7 years under Dutch tax law.

11. Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse.

12. Changes to This Policy
We may update this policy from time to time. The latest version will always be available on our website. If changes are significant, we will notify you by email or on the Site.

Contact Us
If you have any questions about this policy or how we handle your data, reach out to:

Shewear Support
info@sheweartops.com

Last updated: August 2025